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What we do

We transform businesses with the AI-powered workforce of the future.

With nearly two decades of experience in conversational AI and business transformation, we fuse skills across strategy, service design, experience design, data and technology, to deliver end-to-end AI-powered automation solutions for brands looking to take CX to the next-level.

We’ll help you reach the height of operational efficiency, innovate new revenue streams and delight customers 24/7, 365.

A business process diagram

Who we work with

Our services

Making the impossible possible

Most businesses are hamstrung. You know that AI can bring you immense benefits, but you don’t have the skills, experience or time to do it. Our team of trusted experts have delivered AI and CX automation to brands across the globe for decades. We’ll help you make sense of the hype and madness, find the areas where AI will genuinely help your business and customers, and take you from idea to value quickly.

AI Readiness

Set up for success with our free readiness and maturity assessment. Bespoke advice to start and scale your CX transformation.

Strategy

Identify the right problems to solve, the right use cases to tackle, in the right order, with the right approach, to get the right results.

Design sprint

Quickly innovate and validate use cases with user feedback, while aligning your team and minimising risks.

Proof of value

Build, test and refine core functionalities and design, proving we can meet your business case requirements.

Implementation

Tech-agnostic, customer-centric and results-driven. We design, build and launch end-to-end AI solutions that users love.

Management

Maintenance, optimisation and management of live AI solutions to reach ROI goals and improve based on customer usage.


Staff productivity boosters. Self-service enhancers.

Learn how we worked with Dukes Bailiffs to increase the productivity and capacity of contact centre agents, whilst increasing self-service rates for customers. 

Duke, the AI assistant, helps users figure out how much they owe, set-up payment arrangements, make payments and contact enforcement agents. Since going live, Duke has facilitated hundreds of thousands of pounds worth of debt and improved customer satisfaction by 30%.

Dukes VUX Case Study
An image of a content customer smiling gently while talking on the phone, set against a black background with subtle yellow highlights.


Get results

  • Enhanced customer service. Be available 27/4, remove wait times and increase self-service.
  • Increased operational efficiency. Redesigned business processes that transform operations.
  • Reduced cost. Decrease cost-to-serve and overheads with marginal per-conversation expense.
  • Improved self-service and conversion rates. Consistency, guaranteed.
  • Scalability and growth. Reach more customers without more headcount.
  • Future-proofed service delivery. AI is going nowhere. You’ll still be seeing ROI 30 years from now.
  • Competitive advantage. Customer experience is the battleground of differentiation. Rise above the rest.

Why work with us?

This isn't our first rodeo

We’ve been building bots since before bots were bots, with experience that surpasses the entire lifetime of your typical apprentice.

This isn't our first rodeo

We’ve been building bots since before bots were bots, with experience that surpasses the entire lifetime of your typical apprentice.

The expert's experts

200,000+ hours of our thought leadership consumed. If MF Doom is your favourite rapper’s favourite rapper, we’re the CX automation expert’s go-to experts.

The expert's experts

200,000+ hours of our thought leadership consumed. If MF Doom is your favourite rapper’s favourite rapper, we’re the CX automation expert’s go-to experts.

Absolutely obsessed

We love the end user so much, we might even care about your customers more than you do! Everything we do is in pursuit of the perfect experience.

Absolutely obsessed

We love the end user so much, we might even care about your customers more than you do! Everything we do is in pursuit of the perfect experience.

Efficiency aficionados

If your process sucks, then so does your AI solution. We’re proven process architects that’ll unlock more efficiencies than a Formula 1 pit crew.

Efficiency aficionados

If your process sucks, then so does your AI solution. We’re proven process architects that’ll unlock more efficiencies than a Formula 1 pit crew.

Hellbent on ROI

Not realising your business case is like a game of hide and seek where everybody hides… Fun for a while, but pointless in the end. We consistently prioritise that which brings you value, so that everybody wins.

Hellbent on ROI

Not realising your business case is like a game of hide and seek where everybody hides… Fun for a while, but pointless in the end. We consistently prioritise that which brings you value, so that everybody wins.

From start to finish, we got you

From inception, to proof-of-value, to optimisation and scale, we’re a one-stop-shop for all your AI automation needs. The Walmart of AI automation.

From start to finish, we got you

From inception, to proof-of-value, to optimisation and scale, we’re a one-stop-shop for all your AI automation needs. The Walmart of AI automation.

Ethics, privacy and security

We sniff out and neutralise risks in your AI strategy faster than you can say “What do you think of this risk?” Your project will sail smoother than a bowling ball on a lane waxed by angels.

Ethics, privacy and security

We sniff out and neutralise risks in your AI strategy faster than you can say “What do you think of this risk?” Your project will sail smoother than a bowling ball on a lane waxed by angels.

Strong partner ecosystem

From practitioners with more particular skills than Liam Neeson, to bleeding edge tech providers that’ll give you more chills than a polar bear’s handshake; we work with the best.

Strong partner ecosystem

From practitioners with more particular skills than Liam Neeson, to bleeding edge tech providers that’ll give you more chills than a polar bear’s handshake; we work with the best.

No BS. Free consultation.

Cut through the BS and join one of our experts for a completely free, no strings attached consultation. Get advice on your AI strategy and figure out how to start or scale.

Kane Simms alter ego, BS Man

Still got questions? Here's some common ones

  • Our team has almost two decades of experience with conversational AI and business transformation. From keyword-based chatbots in the naughties, to NLU-based assistants in the twenties to generative AI and large language model-based agents today.

  • Of course. Check out how we helped one of the UK’s leading debt collectors boost its self service rate to 40%, all while increasing the capacity of their live agents. Download it here.

  • Everything we do is about value delivery and risk mitigation. We begin by conducting an analysis of your contact channels to plan the best approach to AI automation for you. Then, we decide on the use case that’ll give you the most early value and ensure its feasibility with a design sprint. We take this to a proof-of-value, where we plumb it into you business systems and conduct Alpha testing. Once we validate we can effectively meet the business case, we move to end-to-end production and go live. We also have ongoing management services to ensure continuous improvement.

  • We have an elite team of experts with skills ranging from business analysis, service design and change management, to user experience design and conversation design, through to data science, technical architecture, software development and product delivery. You’ll be working with the best of the best.

  • We have a proprietary measurement framework that measures data across Business, Journey and Interaction levels of your customer relationships. We have a suite of metrics that underpin each of these areas and every chatbot, voice assistant or AI agent we build comes with this tracking set-up as standard.

  • That’s like asking a cobbler if he can tie shoe laces. We’ve been covering, researching and experimenting with generative AI and large language models since 2021, and partner with a select few technology providers with the best tools in the business.

  • Depending on the services you require, we have pricing models to to suit. Consulting is typically priced based on time and materials, likewise for project work. Our managed services and out of the box use cases can run on a per-conversation price, depending on the use cases.

  • We’ve been working with conversational AI systems at scale for large enterprises for nearly two decades. This is a level of experience that you simply cannot find anywhere else. We’ve also been running an industry-leading podcast and media entity for 6 years, speaking with thousands of practitioners, business leaders and technologists from across the globe on the specifics of AI implementation in the enterprise, where it came from and where its heading. This means we have visibility into this market like no other company on earth. The relationships we have with talent, technology and industry is unparalleled. Everybody involved in the AI and CX automation space knows VUX. We’re a brand leader in this space, having being educating the industry for over half a decade. We’re not doing this because its cool. We’re doing it because we care deeply about making people’s lives easier and about the true value that conversational AI can bring to brands and the world.

  • We’re a services company. We have decades of experience in designing and implementing AI-powered CX solutions. This means we take a design-led approach to creating customer-centric solutions. Once we agree on the ideal customer experience that’ll meet your business goals, we then define the technology capabilities needed to deliver it. We’re entirely tech agnostic and can work with a wide variety of technology platforms and coding languages. Being agnostic means that we can truly focus on delivering the absolute best solution for your business needs.